Development Features of the LEGO Business History

Ole Kirk Christiansen started the lego firm in 1932 as a father. But the financial depressive disorder of that time prevented him from building houses and he had to watch out for other ways to earn money. This individual came up with the concept of making timber toys and named his new provider Lego, the variety of two Danish words: “leg godt, inch meaning “play well. inches

In 1947, Lego manufactured its 1st large pay for that would transformation its performance. It purchased a plastic injection-molding machine that allowed these to mass-produce different kinds of clear plastic toys. The first 200-plus products included baby rattles, toy tractors and small dolls. Then in 1949, the organization started creating what started to be its well known stones. They were called Automatic Joining Bricks they usually were the forerunners of the Lego obstructs that we know today.

The key piece of the Lego system clicked in to place in 1958 when Christiansen’s son, Kjeld Kirk Kristiansen, invented a particular tube located inside each brick that made it stick with other Lego pieces in nearly endless mixtures. This finding increased the selection and capacities of the Lego bricks and allowed kids to create their own creations with these people.

In the 1990s, Lego expanded into unique toy categories including electronic digital games and movie-themed toys and games based on well-known franchises just like Star Wars, Batman and Harry Knitter. These movements helped to keep the brand relevant and unique, allowing it to maintain a strong global presence. Nevertheless , it also suggested that LEGO needed to work to lower the time it was a little while until to bring new items to market.